Christopher A. Bartlett, Vincent Dessain, and Anders Sjöman) How should Marianne Barner have responded to the request for Ikea to have a representative appear on the broadcast of the German video program? What actions she should have taken concerning Ikea’s supply contract with Rangan Exports? What if any long-term strategies you would have recommended to have Ikea’s continued operation in India? In your opinion, should the firm stay or should the firm leave?
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